Abbey Carpets by Fashion Floors offers a wide variety of carpet; ceramic tile; and hardwood, vinyl, and laminate flooring products at its Antioch facility. As an affiliate of Abbey Carpet & Floor, the company has access to products made by industry leaders like Shaw, Mohawk and American Showcase, and it also has the training and equipment to install flooring for residential and commercial clients throughout Contra Costa County.
Owner Steven Siegfried says Abbey Carpets by Fashion Floors’ no-pressure sales approach has allowed the company to build a loyal clientele base. "We're very open with our customers—we don't push any decisions on them, and we answer their questions honestly so they can find the best products for their needs. Ultimately, we want to provide them with exactly what they have in mind."
Abbey Carpets by Fashion Floors' salespeople and installers have extensive knowledge about the company's products and installation methods. "Everyone here has experience either being an installer or working hand-in-hand with installations, so we know how to get the job done correctly," affirms Mr. Siegfried. "We aren't just trained out of a book—we have firsthand knowledge of what it takes to achieve the best results."
“Our customers are very important to us, so we take the time to clearly explain their options and answer their questions so they can make informed decisions. We want them to know we're always on their side, and we'll do whatever it takes to make sure they're happy with their flooring.”
When purchasing a new flooring product, make sure you do your homework before visiting a showroom. The first thing to consider when purchasing new flooring is the area in which it will be installed. Determine how much traffic the area gets, if it’s in direct sunlight, if you need a special type of flooring (non-slip for areas near doors, easy-to-clean flooring for kitchens, flooring that holds up well in wet or damp conditions for bathrooms) and whether you have any preferences for colors or materials.
If you’re unsure how much wear and tear your flooring will experience, it’s better to overestimate than underestimate. Entryways, hallways, kitchens and common areas are good places to splurge on flooring that’s engineered to withstand a lot of traffic. Keep in mind that factory finishes may cost more, but they tend to last longer and come with better warranties than unfinished products, so they’re often better choices for high-traffic areas.
After you determine this information, find a showroom that allows you to borrow or purchase samples. Put the samples where you plan to install the new flooring and spend a few days viewing them at different times and in different lighting. Once you’ve narrowed your choices, measure your room’s square footage and plan to purchase 10 percent more flooring than you need to allow for damaged goods, installation mistakes, and waste. Some people also like to purchase extra flooring for future repairs.
Don’t be in a rush to install your new flooring. If possible, give laminates and wood one to three days to acclimate to your home’s temperature and humidity level before you install—it’ll result in less settling and a better overall installation.
To ensure your new floor properly adjusts to your home, make sure you treat it gently. If you need to raise the temperature in a newly re-floored room shortly after the installation, do so slowly over a few days to give the carpet, tile or laminate a chance to adjust. Install felt pads under furniture feet and put down area rugs or runners in high-traffic areas. Research the manufacturer’s recommendations for cleaning and follow its directives to properly maintain your flooring.
Maintaining customer satisfaction is a crucial aspect of any business, but it's even more important for flooring showrooms that have earned the prestigious Diamond Certified award. For Abbey Carpets by Fashion Floors, the best way to ensure customer satisfaction is to focus all its efforts on helping its clientele find the right products for their homes and businesses. "We want our customers to know that we're on their side and ready to answer their questions," says owner Steven Siegfried. "They find our honest approach refreshing–it sets us apart from other flooring stores and helps them feel more confident in their decisions."
Abbey Carpets by Fashion Floors has been offering carpet; ceramic tile; and hardwood, vinyl, and laminate flooring products at its Antioch facility since 1981. The company's affiliation with Abbey Carpet & Floor gives it access to products made by industry leaders like Shaw, American Showcase and Mohawk, and it also has the capabilities to install flooring for residential and commercial clients throughout Contra Costa County.
Unlike flooring companies that use high-pressure sales tactics, Abbey Carpets by Fashion Floors maintains a no-pressure environment that promotes open and honest discussions between salespeople and customers. "We never push our customers into decisions we want them to make–we leave everything up to them and focus on giving them good guidance and advice," affirms Mr. Siegfried. "They're free to shop without feeling pressured, and they really appreciate that."
Another distinguishing feature of Abbey Carpets by Fashion Floors is its "mill-direct" pricing, which allows it to pass significant savings to its customers. "We also list our prices in the showroom so there's never any confusion," adds Mr. Siegfried. "This industry can have a lot of ‘smoke and mirrors,' but that's what we focus on beating. For example, the price listed on our carpets doesn't just include the product–it also includes the pad, installation, and pull-up and haul-off of the old carpet and pad."
